First Quarter Recap…i.e…Longest Post Ever…

Our first quarter is almost up and there has been a lot going on over here. ♥

New Site Design
A few weeks back I thought I would code a quick string of HTML, for I don’t even remember what, and exploded my entire site. LuxuryLaneSoap.com was down for ten solid hours while I sat and pretended to learn CSS…After much reading and cussing, I was able to revamp and redesign LuxuryLaneSoap.com to its current version. If you haven’t seen it yet, give it a quick look and do let me know if you catch any mistakes here and there. All cart systems, security and links check out…so basically I am asking if I made any major spelling errors…

New Products
First of the year sales are always pretty low. With the Holidays just getting over and taxes being…well the hell that they are…luxury soap products do not tend to be high on purchase lists. However, this opens up a little breathing room to create new products resulting in a record breaking quarter for product development! Unicorn Carousel Soap, ThunderSoap, Alliance Ration Bar, Vintage Shaving Soap, Pure Clean Whipped Moisture, Dreamsicle Delight, Lip Lovin’ Butter Balm

New Newsletter
Finally! Keep up to date with all that is new at LuxuryLaneSoap.com and get sneak peeks at what is cooking in the Lane Laboratory. You can also look forward to mini tutorials from our very resourceful, yet lacking tweeter, @Rory_Lane. You can subscribe right HERE.

New Location
Luxury Lane Soap will be moving this summer! After almost half a year of searching for the right location, a new home has been found! With space to breath and room to stretch, you can look forward to a huge boom in development and production in our second half of 2011. I am currently mulling the idea of having an epic summer slumber party to thank all of you for your continued support and constant encouragement. Ideas? Shoot me an email!

What’s Coming Up?
Our second quarter is going to be an interesting one… Trying to shift locations while keeping up sales is going to be intense. I mentioned earlier that I will be bumping up the marketing on twitter, facebook and tumblr to help make up the sales I may lose not being online full time. This does NOT equate SPAM. It means I am shifting to more open involvement, sharing pictures of what I am making and how it is made. If I can’t sit at the computer and tweet with you all, then I am bringing you all to work with me.

More Variety
I have received a few emails stating that while the Vintage Push Up Shave Soap formula is wonderful/amazing/superb, the packaging tends to be a bit frustrating for everyday use and large area shaving. I agree it its harder to use for an entire leg, though it does work wonderfully for under arms and customers have also mentioned the size and shape is perfect for beard touch ups and travel. So, I will not be discontinuing this product for all of you who have fallen madly in love and for those looking for something larger, expect to see an additional version early second quarter.

Product Rename
Ultra Rich Organic Soap has been changed to Vegan Organics. Why? A few reasons. Firstly, it is shorter. With the new website layout, long product titles look sloppy. Secondly, you would not believe the amount of emails I receive daily asking if my soap is vegan. Yes. Yes it is. It always has been and it always will be. Do I use organic ingredients? Same answer. Yes. What about sustainable vegan organic ingredients? *nods* Yup. Sure do. “Vegan” and “Organic” and “Natural” are all heavily used buzz words nowadays and honestly, I appreciate customers who research where their products are coming from. Many companies are attaching these words to chemical crap and Luxury Lane Soap means to redefine what you expect from a high quality, natural soap.

One Last Thing…Really.
Thank you. ♥

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